Self-Sabotage A/W19

Synopsis

For our A/W19 and most importantly our debut collection we were forced to look to ourselves for inspiration. Being in an era of self from selfies, self-medication, suicide and now most recently the focus on mental health, “Self-Sabotage” in essence is a journey of introspection. The collection aims to explore the varies ways we individually choose to interact with the different mediums we do and how these choices have an impact, not only on how we see the world around us but on the concept of one’s self.

The print takes inspiration from a network of paths and hedges designed as a puzzle through which one has to find a way,translation: a maze. In context of the collection the maze refers to the human mind and how we ourselves individually can self-construct a mental prision through the varies mediums we choose to interact with.

The colours used in the collection each refer to an underlining theme, namely:

Yellow | Hope
Purple | Prosperity
Red | Love
Blue | Clarity

These themes all work hand in hand in achieving a perfect balance and harmony in the mind. It is through understanding one’s relationship with these themes do we begin to comprehend the impact of the choices we make regarding the mediums we choose to interact with and how they can lead to one’s “Self-Sabotage”. The collection is not a diagnosis but rather an open letter for us to pay deeper attention to the mediums we choose to interact with and look to search within ourselves the reasons as to why we make those choices, to better understand ourselves.